Google Swapping ‘I’m Feeling Lucky’ ‘AI Mode’

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Google is quietly testing a redesign of its iconic Search homepage — and this time, the “I’m Feeling Lucky” button might be on the chopping block. In its place? A new feature called “AI Mode,” part of the company’s broader push into generative AI-powered search.

The test was first spotted by The Verge, and a Google spokesperson later confirmed that the change is currently rolling out to select users via the company’s experimental Labs platform. Whether this tweak will make its way to the public version of Google Search is still unclear.

The timing is interesting. It I/O — the company’s biggest annual developer event — is just around the corner, and major announcements related to AI are expected to dominate the keynote. In fact, “AI Mode” first appeared earlier this month as part of a wave of experimental features aimed at reimagining how users interact with search.

It’s worth noting that It rarely touches its homepage, which has remained famously minimalist for decades. So any changes here signal a major shift in strategy — and possibly, a reaction to shifting user habits.

Last week, during a courtroom hearing, an Apple executive revealed that for the first time ever, It searches through Safari had declined. The cause? A growing number of people are turning to AI chatbots like ChatGPT for quick answers instead of traditional search engines.

So, while “I’m Feeling Lucky” has been a quirky mainstay of the web for years, the age of “AI Mode” might be dawning. Whether it sticks around or fades into the pile of It experiments remains to be seen.

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